A general manager may work in industrial, commercial and government organisations to coordinate marketing, sales and day-to-day business operations. They may also provide leadership to meet policy objectives, increased profit or market dominance.

Where general managers are employed

General managers work in an office environment. They may be required to travel to national or international destinations.


Full-time general managers in South Australia generally earn more than $1,600 per week.

Graph of pay scale for General manager

Job prospects

In 2011 there were 2,597 people employed full-time as general managers in South Australia compared with 2,224 in 2006.

How to become one

You can work as a general manager without formal qualifications. However you will usually need a minimum of five years’ experience at a managerial level to enter this position.  

See courses related to this occupation.

You can do a degree in a technical area or management or other business area followed by a postgraduate qualification relevant to the organisation's area of business. At school consider doing English.

For information on course admission requirements and how to apply to the universities and TAFE in South Australia visit the South Australian Tertiary Admissions Centre (SATAC).

Check South Australian universities at The University of Adelaide, Flinders University and University of South Australia.

For information about Australian universities visit Quality Indicators for Learning and Teaching (QILT)

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Career information has been sourced from government publications, see data sources for more information.

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